Understanding the rich history behind the wood used in Goodwin floors enriches its value and beauty. Our floors are showpieces in themselves, and our customers love to tell their family and friends stories about the roots behind this ancient, beloved wood. Goodwin offers several species and various pre-finish and distressing options to perfectly suit your individual needs and tastes!
Wood is a natural product in a diverse selection of colors and grain patterns.
Who hasn’t marveled at the beauty of a home with a fine wood floor? It’s in our nature to love trees, to harvest them and to replant them. Wood is a part of our lives and our homes. There are more choices now than ever before… a wood floor for every taste.
Wood is the easiest floor to clean, requiring far less chemicals.
Whenever someone says, “I think tile or carpet might be easier to clean,” I point to my wood floor cleaning tools. With only a swivel mop and sometimes a non-aerosol spray, I can clean my wood floor in less than half the time it takes to vacuum, scrub or shampoo other floor coverings. Wood doesn’t trap dust and fumes like carpet and doesn’t grow mold in the grout like tile. Best yet, fewer chemicals are needed.
It’s the best choice for the environment. Production is cleaner than alternatives.
Wood production is much cleaner than other building materials. Steel manufacturing results in 40 times more pollutants than manufacturing wood. Concrete requires 6 times more and brick four times. Steel releases 3 times more carbon dioxide into the enviroment and concrete even more. Wood sends less solid waste to the landfill than manufacturing steel or concrete. Finally, wood is more energy efficient. The cellular structure of wood traps air, giving it superior insulating properties. It takes 15 inches of concrete to equal the insulation qualities of just one inch of wood.
You can redecorate by changing your wood floor with stains, faux finishes and inlays.
You can easily and cost-efficiently change the entire look of a wood floor from time to time with stains, paints and inlays.
Wood is a smart investment.
There is no depreciation on a wood floor. In fact, it usually increases the resale value of a home. Real wood floors offer beauty for a lifetime — or longer! Every day people continue to walk on wood floors that are as old as our nation. For example, the floors in the White House, Washington’s Mount Vernon and Jefferson’s Monticello are still beautiful and practical today. Carpet is replaced 3 to 6 times before most solid wood floors ever need repair. Thus, wood floors cost less long term and add value to your home.
Finishes can be easily repaired or reapplied.
As long as maintenance procedures have been followed, wood floors can be refinished instead of adding to the landfill (as happens with some other floor coverings). Our industry helps to preserve what is already there… the finest form of recycling.
Wood floors give a little on your spine and legs and are better for your joints.
Don’t be surprised if your doctor recommends a wood floor for your spine and joints. Wood gives a little and is easier on your legs and feet. Have you ever noticed that your feet get tired faster if you are standing on stone or tile than if you are standing on wood?
Wood is an ideal choice for people with allergies.
We spend 90 percent of our time indoors so your choice of flooring can be important. Wood is the floor of choice for anyone with allergies. It will not harbor dust mites or mold and does not trap dust or fumes. Some researchers believe the dust mite could be responsible for increasing asthma occurrence. According to the American Lung Association, wood floors in the bedroom and other main living areas can improve air quality.
Wood floor sales return more money back to the wood industry to support good forest management.
Wood floors are a high-end use of forest products and can provide more profit, thereby ensuring the perpetuation of the forest.
Many developing countries today rely on timber for export earnings, yet the greatest threat to primary forests in these countries is conversion to other forms of land use. Using exotic species for wood floors is a good way to value the wood highly and encourage reforestation for continued income production.
Wood is our greatest renewable resource.
North America has more than 70 percent of the forest cover that was here in the 1600’s. Plus many exotic woods come from certified sustainable forests.In North America we produce more wood than any other place on the planet! According to the World Resources Institute report, our continent was unusual in that it increased tree cover in the 1990s. In other words, we grow more than we cut. North America is also becoming known as a ‘carbon sink’. Scientists have shown that young trees use more carbon dioxide than older trees , much like younger animals need more food.
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“From the first contact we found ourselves treated like friends rather than customers. As Mary told you, we are proud to show our beautiful floors to our admiring guest. We think of George and his company as friends.”Robert and Maryc Ryals, McLeran House B&B, Wellborn, FL
“The heart cypress on the front of my entry way vanity is some of the prettiest wood in the world.” Russ Morash, Boston, MA
“We are constantly getting comments on how beautiful our floor is and everyone loves the story behind where the wood came from.”Denise Goss, Santa Cruz, CA
“Goodwin’s wood has an amazing luster you can’t get with a finish. It comes with an inner beauty that shines through and can’t be reproduced. I love Goodwin’s quality and look.” Peggy Gilder, Interior Designer, Pacific Palisades, CA